Monsters…egg sandwiches and Supercars!

Were you there?

Cant wait for Worcester on the 28th

People - Performance - Profitability



What an eclectic mix and you know what…Neil & Tracey made it work again.

This medium that is fast becoming ‘The Neil & Tracey Show’ is certainly gathering no moss!

Exhibitors, delegates and sales people alike…the room in the Cheltenham Park Hotel was buzzing before the doors opened.






 Why? Because regular faces and relationships were continuing from previous shows, combined with an array of new exhibitors to network with, establish business connections and look how we can support each other in growing our businesses. Abundance in action.

Just as the morning was about to reach the calm before the storm of the ‘9am Doors open to the public’ we were greeted with a ROOOOAAARRRR as the Audi R8 revved into the car park. A real head turner, as was the car! Cars on Demand here in both forms today, showcasing their…

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Interview Tips for Girls… Bloody Babies!

This is the best blog to come out of @bloodyrecruiter and she writes some awesome stuff.

Hard conversations are made harder by people who choose to avoid the situation….being assertive and knowing how to handle situations, how to handle yourself in those situations and know how to ensure the other people involved feel good about the experience.

This is why, Amanda is quite simple, the best at what she does.

Read, learn, digest and implement. Or try ignorance…it’s far more costly!

birchwood Recruitment

I know this may appear sexist to have additional interview tips for girls but the fact is that ladies have matters they have to consider before interview that men just don’t. We all know that prospective employers are prohibited from asking gender specific questions. Do not believe that just because the interviewer cannot ask the question they are not desperate for the answer.

So, let’s deal with the shocking truth… women have babies! (and here is mine, isn’t he just lush, he is a bit bigger than this now)

My general advice in interview is that you tell the truth. Honesty is always the best policy whatever the subject during interview. However, I am not suggesting that you walk into the interview and announce you have no plans to breed, and nor would I expect you to advise that you have to leave within the hour as you are ovulating!…

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I don’t want to bang another stranger!

People, performance and profitability…says it all. And that takes systems and people to come together in harmony. This is a brilliantly simple way of looking at the sales process and where to start.

People - Performance - Profitability

So here it is…the hard truth. For those easily offended turn away.

If you are in business then every day you are in Sales.

Business is quite simple, or rather it should be. Now please do not be confused with ‘easy’ I am not saying ‘easy’ because all good things take little effort, or they are not worth doing; surely?

But it should be simple.

When it comes to sales in your business lets look at ‘You are always in sales’ a little deeper and in a simple way.


Sales has a life-cycle in your business and most people in business either don’t know this (pass me the horse tranquiliser now please!) or they choose to ignore it (taser please!) The relationships between your buyer and your brand, your prospect and your marketing, your customer and your sales person, your retained business and your operations team (account management, finance…

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Stop Shooting Yourself in the Foot

Excellent blog, did a talk on this subject in London yesterday. Amazing how many people ignore the language they use or dismiss it without realising how empowering the right use of words can be.

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Prostitution or Sales?

Which came first….or is that question inappropriate!

People - Performance - Profitability

Sales is the oldest profession known to man….some say marketing is. Those who live in denial of both may claim that prostitution is the oldest trade.

Think about it logically, for the act of sex to actually take place, a trade would have to have taken place and potentially the person in question may have needed to ‘market their wares’ before the trade began, either way Sales and Marketing definitely came before prostitution.

So let’s carry on the theme of sex and see where we end up…

Back in the day you could no doubt, club one over the head, drag them back and fulfil your desire and coupled with the need to please to ensure food was provided the act of sex was regularly given and taken. There was need, demand and little competition.

As people gathered together to grow their strength in numbers, naturally competition crept in and…

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We’re all cracked pots!

A water bearer in India had two large pots, each hung on each end of a pole which he carried across his neck.

One of the pots had a crack in it, and while the other pot was perfect and always delivered a full portion of water at the end of the long walk from the stream to the master’s house, the cracked pot arrived only half full.


For a full 2 years this went on daily, with the bearer delivering only one and a half pots full of water in his master’s house.


Of course, the perfect pot was proud of its accomplishments, perfect to the end for which it was made.


But the poor cracked pot was ashamed of its own imperfection, and miserable that it was able to accomplish only half of what it had been made to do.


After 2 years of what it perceived to be a bitter failure, it spoke to the water bearer one day by the stream.


“I am ashamed of myself, and I want to apologize to you.”


“Why?” asked the bearer.  “What are you ashamed of?”


“I have been able, for these past two years, to deliver only half my load because this crack in my side causes water to leak out all the way back to your master’s house.  Because of my flaws, you have to do all of this work, and you don’t get full value from your efforts,” the pot said.


The water bearer felt sorry for the old cracked pot, and in his compassion he said, “As we return to the master’s house, I want you to notice the beautiful flowers along the path.”

Indeed as they went up the hill, the old cracked pot took notice of the sun warming the beautiful wild flowers on the side of the path and this cheered it some.  But at the end of tile trail, it still felt bad because it had leaked out half its load, and so again it apologized to the bearer for its failure.


The bearer said to the pot, “Did you notice that there were flowers only on YOUR side of your path, but not on the other pot’s side?  That’s because I have always known about your flaw, and I took advantage of it.  I planted flower seeds on your side of the path, and every day while we walk back from the stream, you’ve watered them.


For 2 years I have been able to pick these beautiful flowers to decorate my master’s table.  Without you being just the way you are, he would not have this beauty to grace his house.”


Moral: Each of us has our own unique flaws.  We’re all cracked pots.


Some of us don’t grow old gracefully, some are not so smart, some are tall, large & big, some bald, some physically challenged, but it’s the cracks and flaws we each have that make our lives together so very interesting and rewarding.


You’ve just got to take each person for what they are, and look for the good in them.  There is a lot of good out there.  There is a lot of good in you.

Blessed are the flexible for they shall not be bent out of shape.  Remember to appreciate all the different people in your life!  Or as I like to think of it – If it’s not for the crackpots in my life, it would be pretty boring.


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A Powerful Success Secret

Perfect 🙂

People - Performance - Profitability


During a meeting of top salespeople from around the country, the “the grand old man” himself, a man who’d consistently had the highest sales figures for the last 20 years, and who earned more money than even the owner of his company, got up to speak.


“I’m now going to reveal the secret of my success,” he said.  “I wrote it on a piece of paper and put it in this envelope.  But success must be earned.  So I’m going to sell the envelope to the highest bidder.  You have my word that it contains what I said — the true secret of my success, not only as a salesman, but in life, as well.”


The bidding started slowly…£5, then £10, then £50, £100, £130, £150, £200, and on it went.  Finally one of his colleagues bought the envelope for £1000.  The happy buyer took the envelope…

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Which is more powerful, the gun or the lens?

I wrote in the first week of September 1997. Princess Diana had just died and the news world was thrown into silence. The calm before the storm, the paps got hammered and yet the papers rolled off with every money making spin off they could. I remember Radio 1 played the same loop of songs including the haunting theme from Merry Christmas Mr Lawrence. Click here to listen.

I was sat, parked somewhere along the spine of road network that connects our truly brilliant country and I penned this,  I was 22 years old.

Which is more powerful,

the gun or the lens?

One thing is certain,

They’re a means to an end.

Both of them active,

both of them still.

Equally powerful,

able to kill.

Hunt the rich and famous,

as if a bird of prey.

Scavenge like hyenas,

endless, night & day.

Scurry round like sewer rats,

humans are their morsels.

I wonder, are their parents proud?

Their children have ‘no’ morals!

Each of us, share the blame,

every day repeat the same.

We’re both as bad as one another,

we buy the papers and show each other.

How do we know what they say it true?

‘Cos they tell me & I tell you!

I wonder what some might say,

if they were still with us today.

We’ve lost some great people over the years,

media pressure…the pain…the tears.

The only people who gain from the lives they wreck,

are the big fat cats, with their big fat cheques.

© Adam Brooks – 1997


Filed under Diana, friends, heart, love, Media, Mind, Poem, poetry, Princess Diana, Princess of Wales, Words that move

Who would you be?

A need to perfect,

Who’d be a chef?

Face constant abuse,

Who’d be a ref?

Low pay and long hours,

Who’d be a nurse?

Family in mourning,

Who’d drive a hearse?

Surrounded by doubters,

Who’d be a preacher?

Uncontrollable children,

Who’d be a teacher?

Swimming in darkness,

Who’d be a diver?

Queued on the M6,

Who’d be a driver?

Broken down fields,

Who’d be a farmer?

A broken old heart,

Who’d be a charmer?

In another life, who would you be?

I’d be me…that’s who I’d be!

Adam Brooks – 1996 ©

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I love…

OK…so when a client ‘gets it’ and I mean truly ‘gets it’ they begin to shine. My role as a coach is a very privileged position, one I take very seriously. I choose clients based on my belief in them and their ethics. When the fruits begin to bare and it takes toil for the fruits to appear, it is the most amazing thing. People see, hear and feel the business and the people within the business shift. Then the knock on effect to clients, customers and peers. Only leaves me one thing left to say Mand, “You get it” now onto the next stage. Stay brilliant.

birchwood Recruitment

I have talked about the C word on my blog (; openly and freely, and with no shame, or guilt. I am going to talk about is again, along with a word I am much less comfortable with… the R word!        I am a Caring Recruiter

I know more than most how little those 2 words can mean when put together. I was asked recently by a graduate about my job, business and the industry so I told him. It struck me that I talk a lot on here about the dark side, the bad experiences candidates and clients have shared with me over my time in the industry, so I am taking the opportunity to redress the balance by showing:

I Love – Selling in 2 different ways to 2 different types of people everyday

I Love – Helping people

I Love – Being a…

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